Rändöm Originals
Sauna Fresh: a non-alcoholic drink and can
Sauna Fresh is a nonalcoholic drink concept for Asian travelers visiting Finland, offering an introduction to Finnish sauna culture. The identity draws on the tradition of taking an ice swim after a sauna.
Video productionGraphic designPackaging designConcept design
I developed the Sauna Fresh drink concept myself and designed its brand identity and can.
The can's pattern and colors
I combined Finnish melancholy with colors inspired by Japanese posters. The illustration wrapping around the can shows people drifting on waves in cobalt blue, dark lilac and warm orange.
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Page updated October 26, 2026.